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Energizer Holdings is expanding the remit of IPG’s UM to include media agency of record in the U.S. for Armor All, a line of car care products. UM was awarded Energizer’s North America media planning and buying duties in February 2019 following a review. In addition to Armor All, Energizer has also awarded media duties

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IPG’s UM won more business from Energizer after picking up its North American media account in February following a review. UM is now media agency of record in the U.S. for Armor All, the maker of automotive products that Energizer Holdings bought earlier this year, as well as the company’s battery and lights brand, Rayovac. Under the expanded partnership, UM is now responsible

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Armor All has selected IPG Mediabrands’ UM as its media agency of record. The assignment comes in the wake of Energizer acquiring Armor All earlier this year. Energizer named UM as its media agency of record for North America in February. In addition to winning the Armor All account, Energizer also expanded its media agency

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UM, the full-service marketing and media agency network of IPG Mediabrands, has announced the appointment of Dawn Reese to sr. VP, managing director of UM Studios, the agency’s creative content unit. Reese will report to Brendan Gaul, UM global chief content officer and head of UM Studios, which was back in June awarded its first Cannes

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IPG Mediabrands’s UM media and marketing agency tapped Dawn Reese, formerly a top exec at RTL Group’s now-defunct StyleHaul, to head UM Studios. Reese has been named senior VP, managing director of UM Studios, the agency’s creative content unit. She is based in L.A. and reports to Brendan Gaul, UM’s global chief content officer and head of UM

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Anthony Plant becomes EVP, global president of J3, replacing Eileen Kiernan who is now global CEO of UM Anthony Plant, CEO of IPG Mediabrands Japan since 2013, will become executive vice president, global president of J3—UM’s dedicated media unit for Johnson & Johnson, the agency’s largest global client. Effective immediately, he replaces Eileen Kiernan who last

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Former IPG Mediabrands Japan CEO Succeeds Newly-Appointed UM Global CEO Eileen Kiernan  NEW YORK – SEPTEMBER 16, 2019 – UM, the full-service marketing and media agency network of IPG Mediabrands, today announced the appointment of Anthony Plant to EVP, Global President of J3, UM’s full-service dedicated media unit for Johnson & Johnson. Effective immediately, Plant

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Interpublic Group of Cos. announced a round of leadership changes on Monday. Philippe Krakowsky has been named the chief operating officer of the holding company, a newly-created position. Daryl Lee will succeed him as chief executive of IPG Mediabrands and Eileen Kiernan will take over as global CEO of UM. Krakowsky has been CEO and chairman of IPG Mediabrands for the past

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