UM, the full-service marketing and media agency network of IPG Mediabrands, has announced the appointment of Dawn Reese to sr. VP, managing director of UM Studios, the agency’s creative content unit. Reese will report to Brendan Gaul, UM global chief content officer and head of UM Studios, which was back in June awarded its first Cannes
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IPG Mediabrands’s UM media and marketing agency tapped Dawn Reese, formerly a top exec at RTL Group’s now-defunct StyleHaul, to head UM Studios. Reese has been named senior VP, managing director of UM Studios, the agency’s creative content unit. She is based in L.A. and reports to Brendan Gaul, UM’s global chief content officer and head of UM
Anthony Plant becomes EVP, global president of J3, replacing Eileen Kiernan who is now global CEO of UM Anthony Plant, CEO of IPG Mediabrands Japan since 2013, will become executive vice president, global president of J3—UM’s dedicated media unit for Johnson & Johnson, the agency’s largest global client. Effective immediately, he replaces Eileen Kiernan who last
Former IPG Mediabrands Japan CEO Succeeds Newly-Appointed UM Global CEO Eileen Kiernan NEW YORK – SEPTEMBER 16, 2019 – UM, the full-service marketing and media agency network of IPG Mediabrands, today announced the appointment of Anthony Plant to EVP, Global President of J3, UM’s full-service dedicated media unit for Johnson & Johnson. Effective immediately, Plant
IPG initiated a series of high profile executive changes. IPG CEO Michael Roth announced the news in an internal memo this morning ahead of a wider announcement. Philippe Krakowsky was promoted to the position of chief operating officer after serving as chief strategy and talent officer for over a decade, responsibilities he will continue in
Interpublic Group of Cos. announced a round of leadership changes on Monday. Philippe Krakowsky has been named the chief operating officer of the holding company, a newly-created position. Daryl Lee will succeed him as chief executive of IPG Mediabrands and Eileen Kiernan will take over as global CEO of UM. Krakowsky has been CEO and chairman of IPG Mediabrands for the past
As the fifth CEO of IPG Mediabrands, Daryl Lee takes over day-to-day leadership of one of the world’s biggest and most diversified media services portfolios, succeeding Philippe Krakowsky, who becomes COO of parent Interpublic, and heir apparent to Chairman-CEO Michael Roth. Lee, who most recently served as CEO of Mediabrands’ UM unit, now assumes oversight of
Levi Strauss & Co. has named Interpublic Group of Cos.’ UM as its media agency of record for the Americas following a review, three people close to the business tell Ad Age. The decision will end the San Francisco-based clothing company’s relationship with incumbent agency of record Omnicom’s OMD, which first won lead media buying and planning duties across the Levi’s North American
CVS has consolidated its estimated $160 million media agency assignment primarily under Interpublic’s UM following a review that began in March. The review followed the completion last year of the client’s $70 billion merger with health insurer Aetna. UM will handle all media duties for both CVS and Aetna, with the exception of paid search
A spokesperson confirmed that pharmacy chain CVS Health has consolidated the majority of its U.S. media buying and planning responsibilities with IPG Mediabrands network UM. The appointment concludes a review launched earlier this year as CVS Health completed its acquisition of Aetna last November. UM will be responsible for media buying and planning for the primary CVS
