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As part of its continuing effort to promote diversity, IPG Mediabrands’ UM unit has promoted Jeff Marshall to the newly-created position of Chief Diversity Officer. Marshall, previously served as senior vice president-DEB (diversity, equity and belonging), and in his new position expands his role to to promote diversity outside UM’s organization, including the launch of

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Industry executives remember that fateful day two decades ago. The 9/11 attacks physically happened in New York City, but it was a crisis that shook the entire world. In the New York-centric advertising industry, countless people remember heading to work that day as usual, ready to bury themselves in pitches and meetings and brainstorm sessions

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One minute, you’re reading a dense political explainer about rumblings in Washington, or checking the weather in your zip code. Before you know it, you’ve clicked on a headline about pool noodle hacks that will completely change your life. If you’ve spent more than 15 minutes online, then this is probably a relatable experience. It’s

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Despite the maturation of digital advertising, major marketers still buy ads that inadvertently fund sites that propagate misinformation online. Advertisers buying automated ads online contribute as much as $2.6 billion globally in estimated ad revenue to websites peddling misinformation every year, according to a new report from measurement firm Comscore and NewsGuard, a company that

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As agencies face a talent crunch, they are re-evaluating their recruitment and retention efforts. U.S. businesses are facing a talent crunch. As of May 31, The Bureau of Labor Statistics recorded nearly 9.2 million job openings, and nearly two in three consulting firms say they’re short-staffed, according to Bloomberg News. Creative and media agencies, which

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Though 2020 was marked by challenges, those hardships also led to meaningful change that was long overdue: the prioritization of employee well-being, work-life balance—especially in the case of working women and mothers—and open lines of communication. For many, a top priority going forward will be preserving those culture changes and continuing that momentum. “We are

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