Honoring the exceptional achievements and contributions of female leaders across various sectors, Cynopsis’ Top Women in Media Awards Gala shines a spotlight on those who have made a significant impact in their respective fields. From executives and innovators to content creators and marketers, this ceremony acknowledges the diverse talents and expertise of women shaping the
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UM Worldwide: 5 Stars Companies that create a great workplace are more likely to have engaged workers who care about their jobs. But in April, Gallup reported that U.S. worker engagement hit an 11-year low, falling to 30 percent of full- and part-time employees feeling “highly involved and enthusiastic about their work and workplaces.” This
Silver: UM Worldwide Gold winners of this award in 2022, 2023 saw UM Worldwide bring home 160 account wins including General Mills, one of the year’s biggest global reviews, Upfield, Fidelity, Lucid, KFC, New Balance, and Nespresso. The network is increasingly using AI in its day-to-day work to boost productivity and in consumer research to
Mental well-being is an increasingly important concern for U.S. workers—which means it’s increasingly important for U.S. employers as well. Initiatives promoting mental health are being integrated more and more into workplace policies, with strategies like expanded access to counseling and stress-reduction workshops, as flexible arrangements are becoming more commonplace to support work-life balance. To spotlight
The Top Women in Media & Ad Tech Awards recognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technology community. On June 3, 2024, AdExchanger and AdMonsters presentED awards to the 2024 Top Women in Media and Ad Tech Honorees at the always fun
In 2023, agencies battled client uncertainty and shrinking budgets while transforming to adapt to the widespread possibilities and implications of generative AI. Organic growth slowed across agencies last year, particularly at creative and digital shops, many of which stayed flat or declined year on year. Some even dragged down their parent companies’ revenue overall. However,
Global Agency Network of the Year – UM At UM, we’re obsessed with growth. Short- and long-term growth. Lifetime growth. Our relentless focus on growth powers how we show up for our clients, our people and our communities. Our growth strategies are rooted in creating meaningful work in close partnership with our clients; driving employee
Branded Entertainment: Contests/Events/Experiential AVEENO® Launches its 3rd Annual StartUp Collective to Help Close the Skin Health Equity Gap by UM for Kenvue – Aveeno Multicultural/LGBT Media SYMTUZA® Conversations: Moving Lives Forward, Together by UM for Johnson & Johnson, SYMTUZA® Read more on MediaPost.
UM is Ad Age’s 2024 Media Agency of the Year Retail media has grown to become one of marketers’ most important areas of emphasis as brands shift to performance-based marketing and emphasize consumer data in their media investments. IPG Mediabrands’ global agency UM has been a leader in the retail and commerce space throughout its
Campaign US has announced its 2024 class of Inspiring Women. The women recognized below are redefining leadership in advertising and marketing while blazing trails and pushing boundaries for others to succeed in their wake. This program recognizes them for their hard work and dedication to their craft across various facets of the industry, including creative,
