IPG Mediabrands shop UM has been named the media agency of record for online travel provider Expedia.ca
Momentum in the Press.
A hearty cheer for our teams from UM NY, UM LA, UM Canada, and UM Romania on their success at the Creative Media Awards!
UM Australia is investing further in its evidence-based consumer behavior capabilities with the promotion of Maria Grivas to chief data and
Agencies have to change, digital transformation and big data open up more scope for customers.
If older Millennials mirror the U.S. norm, then what makes them happy and, possibly more important, what can make them happier still?
Incidents like these led Nandi Dias to conceptualize a project named WorkToLiveToWork. Through this initiative, Dias is urging CEOs/HR heads to help Mumbai-based companies to implement flexible office hours.
UM, which counts BMW as a client, is using AI to optimize media buying and planning.