NEW YORK – SEPTEMBER 17, 2018 – UM, the full-service marketing and media agency network of IPG Mediabrands, is pleased to announce it was among a select group of firms invited by Forrester Research, Inc. to participate in The Forrester Wave™: Global Media Agencies, Q3 2018 study. In this first-time evaluation of global media agencies,
Category: Press Releases
NEW YORK – APRIL 9, 2018 – UM, the full-service marketing and media agency network of IPG Mediabrands, today announces the appointment of Joshua Lowcock as global brand safety officer, reporting to UM Global CEO Daryl Lee. Effective immediately, Joshua will lead UM’s global effort to protect brands’ advertisements from running in inappropriate contexts, put
Motivated by the challenges we face in this increasingly-complex digital landscape, UM Canada and our holding company IPG Mediabrands, along with their network of agencies Media Experts and Initiative, are taking action.
MCN announced the appointment of Joe Nicolas as Regional Managing Director of UM MENA.
UM, the full-service marketing and media agency network of IPG Mediabrands, has been named media agency of record for Coach, Inc., a leading
Accenture (NYSE: ACN) has selected UM, a division of IPG Mediabrands, as its strategic media planning and buying partner to further enhance
Bob Evans Farms Foods, the grocery products division of Bob Evans Farms, named McCann Detroit as its creative and shopper marketing agency of record, following a review.
Chegg, the Student Hub, and global media agency, UM, recently collaborated to better understand how today’s 18 to 24 year-olds are impacted by defining moments during their college years – a major transition period.
UM, a division of IPG Mediabrands, and National CineMedia (NCM) today announced a strategic partnership to create the first-ever model that directly connects media effectiveness to theatrical ticket sales.
UM MENA, the Dubai Lynx Media Agency of the year have won the media business of Saudi based Saadeddin pastry with immediate effect.