Facebook announced a bot store for Facebook Messenger at its developer conference this week. Bots, over time, are set to replace apps.
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Facebook Messenger’s new bot store puts us on the brink of a new augmented social reality in which people brands and things will intermingle quite happily.
SXSW Interactive 2016 was a study in a world where talking, intelligent machines become part of our every day reality.
UM has been awarded a staggering 24 shortlists for the upcoming Festival of Media Global Awards. This year’s list represents work from UM offices in Germany, Malaysia, Romania, the UK and the U.S.
One of the biggest benefits of the plethora of data is that it can help shape the use of ads to better serve a brand’s business objectives, says Kasha Cacy, President UM US, in this interview with Beet.TV.
Named media agency of the year for the first time at the Dubai Lynx, UM MENA’s chief executive, Chris Skinner, tells Iain Akerman why the aw
My mum doesn’t understand what I do for a living. Until recently she thought I wrote all the ad copy for BMW (I worked on the media account years ago.)
UM Hong Kong has been awarded top honors at the MTR Advertising the Best of the Best Awards.
UM Malaysia won big at the recently-held 2016 Festival of Media Asia Pacific Awards. Adding to an impressive two Gold and three Silver Awards, UM Malaysia also took home the coveted Campaign of the Year Award.
UM MENA was the big winner at the 2016 Dubai Lynx awards, following five award wins with the coveted Media Agency of the Year title. Now in its tenth year, the Dubai Lynx International Festival of Creativity is the Middle East and North Africa (MENA) region’s most prestigious event for the creative and media communications industries. This year’s festival took