UM has incorporated Rafa Calleja as the new general director for Iberia. With this appointment, he assumes responsibility for the agency in Spain and Portugal and reports directly to David Colomer, CEO of IPG Mediabrands Iberia. Ana González continues as Managing Director of UM Spain.

“Rafa’s professional experience, vision, human quality and leadership skills have been the main factors in entrusting UM’s leadership in Spain and Portugal in this new and exciting stage of IPG Mediabrands. It adds more talent than we already have and has recently joined, which allows us to be more consistent in the differentiating and integrated offer we give each customer, “says David Colomer.

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