UM in the News

  • Mediabrands, UM, Initiative Reorganize Management

    By: Noreen O’Leary, Adweek Interpublic confirmed a reorganization among the ranks of senior management at its Mediabrands unit: UM global CEO Jacki Kelley, has been named North America CEO, president of global clients at Mediabrands while Initiative global chief Jim Hytner takes on the CEO role for G-14 region. Countries included in that area are Australia, Brazil, China,

  • U.S. Postal Service Chooses UM as Its Media Agency

    By: Alexandra Bruell, AdvertisingAge The U.S. Postal Service has selected Interpublic Group of Cos’ UM as its media agency, Ad Age has learned. A USPS spokeswoman confirmed the UM appointment but declined to provide additional details at this time. Campbell-Ewald and UM didn’t immediately respond to a request for comment. The selection follows a full-service review that began over a year ago. After

  • J&J Concludes Media Review, Retains UM in North America

    Johnson & Johnson has retained Interpublic Group of Cos' Universal McCann as its North American media agency following a review. "J3, the agency dedicated to the Johnson & Johnson brands, will continue to lead the account in its New York and Toronto locations," the agency told Ad Age . J3 is the dedicated agency within UM that has been serving the marketer's account.

Press Releases

  • UM Wins Sony Pictures Account In Latin America, Expanding Partnership

    NEW YORK – UM, a division of IPG Mediabrands, has announced that Sony Pictures Releasing International has selected UM as its media agency of record in Latin America, effective April 1, 2013. UM is expanding its partnership with Sony Pictures after a proven track record of service from the agency in North America, Australia

  • UM Wins Global Account for ExxonMobil

    LONDON – UM is delighted to announce it has been awarded the global media account for energy giant ExxonMobil, following an extremely competitive global pitch process that began last October. ExxonMobil, which operates Esso, Mobil and ExxonMobil in the UK, worked with a roster of media agencies worldwide, including UM, OMD and MPG. During this time,

  • UM Announces New Global Leadership

    NEW YORK – UM, the global media agency network of IPG Mediabrands, a part of Interpublic Group (NYSE: IPG), announced today two new leadership members—Daryl Lee and Sarah Personette. Daryl Lee joins the agency as Global Chief Executive Officer, reporting directly to IPG Mediabrands Global CEO, Matt Seiler. Sarah Personette joins UM as President

  • UM Captures 43 Wins, 20 Shortlists in Agency’s Record-Breaking Cannes Lions Festival

    2016 marked a  historic Cannes Lions Festival for UM, capturing 43 wins and 20 shortlists to mark the agency’s best ever performance at the Festival. UM totaled eight golds, 16 silvers and 19 bronzes across its 18 winning campaigns. Lockheed Martin’s « The Field Trip to Mars » headlined UM’s group of winners, collecting an incredible 23 total nominations. UM U.S.: Lockheed Martin – « The Field

  • UM Takes Home 4 Awards from Cannes Lions

    Cannes Lions, recognized as one of the most prestigious and coveted awards in the advertising industry, has awarded UM with 4 awards within the Media Lions category. UM Hong Kong won silver for their exemplary work on “Chok! Chok! Chok!,” creating an iPhone mobile app where teens could interact with a TV commercial by shaking

  • UM Receives 10 Shortlists for Festival of Media Global Awards

    UM has racked up an impressive number of shortlisted entries for 2012’s Festival of Media Global Awards. Out of the 14 categories, UM was singled out 10 times. More importantly, UM was recognized for two separate campaigns that received 3 highly commendable honors. The Festival of Media Global Awards recognizes the very best creative thinking and

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