UM captured six wins (3 Gold, 1 Silver, 2 Bronze) at 2016’s Festival of Media LATAM.
UM Mexico’s “Insights Enabler Ram 700″ was the most decorated of the UM submission, earning gold in both the Best Use of Programmatic and Best Use of Digital Media Categories.
“Garnier Fructis” from UM Puerto Rico was also a double winner, winning silver for Best Engagement Strategy and bronze for Best Social Media Campaign.
UM Argentina’s “Absolut Buenos Aires” rounded out the six awards wins for UM, taking gold for Best Use of Mobile and bronze for Best Use of Programmatic.
Congratulations to all the winners!